Read The American Red Cross (ARC) case. You are to write a four pages
paper that answers the following questions:
Determine the impact of this event on ARC’s “benefits of business ethics”
(employee commitment, investor loyalty, customer satisfaction, and bottom
Determine and discuss the role that ARC’s stakeholder orientation played in this
Determine and discuss the ways in which ARC’s corporate governance failed to
provide formalized responsibility to their stakeholders.
Recommend steps that ARC could follow to improve their stakeholder
Include at least three (3) references, no more than three (3) years old, from
material outside the course
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You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.
Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.
Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor. ARC’s “benefits of business ethics” Discussion
The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.
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