Find a Web site that has an “About Us” section or a “Press Release” section. Write a three to four (3-4) page paper addressing the following:
· Identify the Web site, the sender, and perceived receiver.
· Analyze the integrated business communication.
· Assess the media richness of the section.
· Describe how the message is framed.
· Identify opinion leaders.
· Make recommendations for improving word choice.
The format of the paper is to be as follows:
· Typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format. Microsoft Word document.
· Use headers for each of the subjects being covered, followed by your response.
· In addition to the three to four (3-4) pages required, a title page is to be included. The title page is to contain the title of the assignment, your name, the instructor’s name, the course title, and the date.
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