You’ve likely hear the term “elevator pitch.” What is an elevator pitch exactly? It is a brief, persuasive speech that you use to spark interest. I mean BRIEF 30 seconds – it is called an elevator pitch because it should be able to be completed in a short elevator ride.
In today’s global word we need to be prepared to perform an elevator pitch both in writing and in person. This week’s assignment will work on your pitch in writing. Craft this pitch as you are selling your services as a consultant in your own field of work, or the field you hope to work in.
What is included in the pitch? Identify your goal, explain what you do, what is unique to you/your company, engage with a question, and wrap it up.
For this assignment the purpose is to develop your own personal pitch with all of the component.
It should be completed in 30 spoken seconds, which means NO MORE than 250 words.
In addition to your 250 words, include what your Subject Line would be if this was sent in an email. This should be something that grabs their attention and gets them to open your email.
After you have posted your own pitch, be sure to reply to two peers. In this reply you should provide feedback on what you liked from their pitch and suggestions you may have to strengthen the pitch.
Take these suggestions… because you will be giving our pitch in person during our residency introductions in a few weeks!
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