Marketing Analysis Research Report: Product Selection and List of Sources
Identify a product that will be the focus of your research. The product might be one of personal interest (e.g., computers/electronics, cell phones, cars, food services, home health care) or concern (e.g., blood diamonds, tobacco).
In a Word document, briefly describe the consumer appeal and environmental factors that you think might influence the market for this product.
Also, propose how this product could have implications for ethical, social responsibility, or global issues in the market.
Refer to “Research Report Outline” for a list of possible ethical and social responsibility issues in marketing. With instructor approval, you may also choose an issue that is not on the list.
Do some preliminary research (on the Internet and/or in the GCU Library) to ascertain if source information on the product (and/or industry) is available. Avoid choosing a product for which data is difficult to find.
Find a minimum of three sources that you think will provide sufficient information for your analysis and make a list for instructor approval.
Submit the assignment for instructor approval by the end of Module 1.
Instructor must approve product selection and sources and will advise the student by the third day of Module 2.
You are not required to submit this assignment to Turnitin, unless otherwise directed by your instructor. If so directed, refer to the Student Success Center for directions. Only Word documents can be submitted to Turnitin.
MKT 245 Grand Canyon Week 4 Assignment
Marketing Analysis Research Report: Rough Draft
Begin working on the rough draft of your Marketing Analysis Research Report.
Create your rough draft including all of the following:
1- Executive Summary
2- Marketing Mix
3- Environmental Scan
4- Marketing Segmentation
5- Ethical Issue
6- Social Responsibility Issue
7- Global Marketing and the Internet
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.Read more
Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.Read more
Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.Read more
By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.Read more