Read Chapter 3 and view the required videos on PESTEL Analysis and the Five Forces Framework.
Select one of the cases from Part 2 of the Thompson (2020) textbook to analyze the six components of the Macro-Environment and the Five Forces Model.
For this assignment:
Prepare a brief PESTEL Analysis for your selected case from Part 2 of our Thompson (2020) text. You must address all six elements.
Prepare a brief Five Force Analysis as presented in our Thompson (2020) text for your selected case. Address all five forces.
Your analysis must be driven by facts, research, and data.
Your analysis should be 500 words or less.
Incorporate at least one course (our text) and one non-course scholarly/peer reviewed source in your paper.
Create Level1, 2 and Level 3 APA headings for each portion of the analysis.
All written assignments must include a coverage page, introductory and concluding paragraphs, reference page, double-spaced and proper in-text citations using APA guidelines.
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