From the Coursepack available on the attached pdf, Please read the pdf and write a 3 page case analysis.
“Freshippo: Business Model Evolution in Alibaba’s Retail Platform”
Based on the case information, prepare an analysis of the case addressing the following prompts:
1) Prepare a business model canvas for the group outlining the 9 elements of the business model
2) Explain what value Freshippo has created for its customers using the value proposition tool or value map, A Word template for a value map can be downloaded from https://neoschronos.com/download/value-proposition-canvas/docx/ (It is also attached)
3) How well do you think are the customers’ problems and solutions offered by the group aligned?
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